Since introducing branded ribbons to our product range a few ago, we’ve seen demand for these nifty little items increase consistently, even throughout the pandemic.
Simple, small, and relatively unassuming, you’d be forgiven for thinking these little ribbons won’t add much value to your garments at all. But you couldn’t be more wrong. These pieces of merchandise are vital elements in the fight against theft and fraud – and because they can be printed with any graphics you require, they can be designed to enhance the aesthetics of your clothing, too.
Here’s a little more information on how our branded ribbons work, and 5 reasons why they might be a logical next-step investment for your business.
1. They have a distinct practical purpose
We’ll talk about the sheer versatility of these products in a moment, but let’s dig a little deeper into why they’re so important for retailers.
As we all know, there are lots of people out there who buy clothes with the intention of wearing them once, then returning them for a refund. This causes all sorts of problems for businesses, not least in terms of cashflow.
Anti-return ribbons can be fastened into the seam of your garment or accessory – or looped or press-studded in another visible place – so they simply have to be removed if the customer wants to wear the item.
They play a vital role in the fight against “wardrobing”, or return fraud, as staff will immediately be able to see if the ribbon has been taken out and/or reattached in a different way.
You can learn more about how branded ribbons can combat wardrobing here.
2. They can be completely customised to suit your brand
Anti-return sash ribbons don’t need to be boring. Our team can supply them in plain or unbranded forms, but if you want to take your merchandising up a notch, we’d suggest asking us to add your logo or a short strapline into the mix.
We can work with all kinds of colours and will happily help you come up with a suitable template for your ribbons if you’re not confident in your own designs or need help creating something unique.
3. They boast a better aesthetic than other anti-fraud measures
You need to do everything you can to protect your products, and your business – but plastic security tags and other bulky anti-fraud items don’t always deliver the premium or luxury look you’re going for.
Our branded ribbons are smooth, silky, and incredibly tactile, which means they will enhance the look and feel of your items, not detract from their quality.
4. They are surprisingly affordable
We don’t believe anti-return ribbons should be a luxury for modern-day retail brands – they should be accessible to everyone. That’s why we offer these products at incredibly attractive prices.
We provide lower MOQs on these products than many of our competitors, and the more you buy, the better discounts you’ll have access to.
5. They can be ordered in a range of quantities
Our printed ribbons are 25mm wide as standard, and can be produced in rolls of 500m, 1000m or 2500m. If you need a bespoke cut, let us know, and we’ll see what we can do!
Interested in learning more about how our branded anti-return sash ribbons could be incorporated into your merchandising and loss protection strategies? Contact Hallmark Labels today for more information or to discuss your design options in more detail.
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